Really funny ad for Pepsi Max which is the competitive alternative to Coke Zero. These are diet sodas with more caffeine. Both were launched in 2006 it appears.
I wonder how successful these brands are. The tie in to the "I'm Good" meme is smart but, in my opinion, they should work this angle more.
Produce more ads around the "I'm Good" meme and make us laughter. Maybe, over time, people that drink Pepsi Max will remember how the ads made them laugh and they will equate that emotion to the brand.
May 5, 2009
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