In an earlier post I covered the importance of strategic references and case studied the Michener Institute who demonstrated Digital Microscopy. My company designed a secure high speed network which enabled Michener to role Digital Microscopy as a educational medium for their students.
We showcased their solution at a healthcare tradeshow. During the show I had editors from various publications visit our booth to see this solution and talk to our customer. After a demo and conversation with Michener we provided them with a media stick which had a written case study and podcast success story interview on it.
The podcast is an interview of the key visionary leaders at Michener who talk about this innovative project and how it can re-define how we teach and how we deliver healthcare.